From the Urban dictionary:

Promotional merchandise for a band, record label, or other entity in the music business, usually distributed at concerts.

May include t-shirts, stickers, promo CDs, posters, etc. Often free, but not necessarily; a t-shirt or record purchased at a concert might still be considered swag, especially if it is a design or release that is not readily available in the mass market.

Many independent record labels throw in a handful of free swag when they ship out mail-order packages (stickers, sampler CDs, etc).

The chief difference between swag and regular merchandise is that its purpose is not to make a profit, but to promote the band/label, and reward its supporters by giving them something cool and unique.

Well, sorta. But only because Marcus sent me this pic.

It’s good to have her back home…

Oh yeah, she was gonna get this cool shirt for Arthur but I told her her mom not like it…

Well, you can’t read what it says…

It’s a play on this

Replace “Steal” for something more…imaginative.

The back says “Nothing Left To Do But Smile, Snile, Smile…”, which is a lyric from the song whence the line “Steal Your Face” came…

Swag is GOOD!

Pam, I’m so glad Bree is traveling again.

I’m an armchair traveler living vicariously through her and I realize that my life was not complete with her adventures.

Did she partake of the Pizza I see in the background? Funnel cake? Cotton candy?

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I was wondering what would happen if Bree went to the Olympics? I could see her swimming along with Phelps..

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Bree at the Olympics!

Okay, then, Bree on the Upper West Side?